Darwaza Band for open defecation

New campaign titled ‘Darwaza Band’ to promote toilet use and freedom from open defecation across the country’s villages. The campaign produced by the MDWS under Swachh Bharat Mission was launched.

Key Facts

  • Ministry of Drinking Water and Sanitation (MDWS) launches a fresh national campaign led by Amitabh Bachchan.
  • Darwaza Band’ campaign has been supported by the World Bank and is being rolled out countrywide immediately after the launch.
  • It is designed to encourage behaviour change in men who have toilets but are not using them.
  • Communication campaigns have been taken up both, at the central and State levels, for promoting sustained use of toilets and for sustaining the Open Defecation Free status.

Source : PIB

GS II : Government policies and interventions for development in various sectors and issues arising out of their design and implementation.

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